Trent research funds total $4.25 million

GUELPH, ON (March 4, 2010)GFO was the first to offer support for Trent University’s Center for Knowledge in the Environment pledging $500,000 for biomaterials research and development. A powerful domino effect has resulted from this initial funding with government and private contributions now in excess of $4.25 million.

Most recently, Dr. Suresh Narine, the champion of this initiative, was awarded one of two $1.25 million Ontario Research Chairs in Green Chemistry and Engineering by the Council of Ontario Universities (COU) Ontario Research Chairs Selection Panel.  As Ontario Research Chair, Dr. Narine will receive funding of $250,000 a year for five years from the Ontario Ministry of the Environment.

GFO holds two seats on the Trent University Biomaterials Research Advisory Council (RAC) to provide direction on future research projects. GFO will also be allocated a percentage of any commercialization royalties resulting from these projects. All money received from royalties will be reinvested in biomaterial research and development.

The Trent program will have a big pay-off for soybean growers. “A key focus of the research is to establish new markets for soybean oil, particularly in the pharmaceutical, cosmetic, and lubricant industries” says Dale Petrie, VP Strategic Development at GFO. “Through segmentation of specialty-trait soybeans, value and demand for specific oil profiles will increase, leading to identity preserved (IP) premiums in the price per bushel.” 

The current operating money for the program is more than eight times the initial GFO funding. GFO congratulates Trent University and Dr. Narine for this accomplishment and is excited to learn new, innovative uses for soybean based bio-products.

Grain Farmers of Ontario

Grain Farmers of Ontario is the province’s largest commodity organization, representing Ontario’s 28,000 corn, soybean and wheat farmers. The crops they grow cover 6 million acres of farm land across the province, generate over $2.5 billion in farm gate receipts, result in over $9 billion in economic output and are responsible for over 40,000 jobs in the province.

Contact:

Barry Senft, CEO – 1-800-265-0550; bsenft@gfo.ca

Grain Farmers of Ontario and Weetabix partner to promote awareness of Ontario wheat

GUELPH, ON (March 2, 2010) – Grain Farmers of Ontario (GFO) and Weetabix have joined forces to increase awareness of Ontario wheat. The initiative is in line with regional marketing efforts for Ontario foods, encouraging more residents and businesses to buy locally grown products.

Weetabix is a 100% Ontario grown and manufactured product. 25% of the wheat used comes directly from Northumberland County where their Cobourg manufacturing plant is located. Of particular importance, the cereal provides an excellent market for Ontario spring wheat.

“We have been a strong supporter of local farmers since 1978. Whenever possible, Weetabix will continue to use crops grown close to home to provide Canadian consumers with healthy, whole grain cereal choices,” says Jeff Bakker, VP of Finance for Weetabix Canada.

Many promotional initiatives have already been implemented. From November to January, the company ran a multi-media promotion across the Greater Toronto Area, including in-store sampling events, radio and billboard advertising, and branding the people-powered 'Eco-Cabs' in downtown Toronto. Additional initiatives are in development and will be revealed over the upcoming months.

“The collaboration between GFO and Weetabix will increase awareness, and ideally consumption, of mostly Ontario spring wheat and some winter wheat. We foresee great opportunities resulting from this partnership in the future,” says Barry Senft, Chief Executive Officer of GFO.

Grain Farmers of Ontario

Grain Farmers of Ontario is the province’s largest commodity organization, representing Ontario’s 28,000 corn, soybean and wheat farmers. The crops they grow cover 6 million acres of farm land across the province, generate over $2.5 billion in farm gate receipts, result in over $9 billion in economic output and are responsible for over 40,000 jobs in the province.

Contact:

Barry Senft, CEO – 1-800-265-0550; bsenft@gfo.ca

Grain Farmers of Ontario conference

Members of the media are invited to join more than 300 grain and oilseed farmers at Grain Farmers of Ontario’s March Conference on March 9, 2010 at the London Convention Centre in London, Ontario.

Highlights include:

  • Keynote speakers Minister Mitchell, Diane Francis and Jay Ingram

  • Research Exhibit Area

  • Exhibitors' Hall, with more than 40 booths

To reserve your media kit (including complimentary lunch ticket) please contact Claire Cowan or Erin Fletcher by Friday, March 5, 2010.

Grain Farmers of Ontario

Grain Farmers of Ontario is the province’s largest commodity organization, representing Ontario’s 28,000 corn, soybean and wheat farmers. The crops they grow cover 6 million acres of farm land across the province, generate over $2.5 billion in farm gate receipts, result in over $9 billion in economic output and are responsible for over 40,000 jobs in the province.

Contact:

Barry Senft, CEO – 1-800-265-0550; bsenft@gfo.ca